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Statement Ownership and Charitable Giving
Our connection to New Zealand
All Project 32 snacks are either made or packed in New Zealand, by New Zealand factories and staff. We also engage in a charitable giving programme which involves making donations to New Zealand charities for the benefit of the local community.
In around October 2025, we became aware that the New Zealand-owned claim on our packaging was incorrect. While we were operating as a New Zealand registered company, our ultimate ownership was Australian. This was an inadvertent mistake and we apologise to consumers for this. We immediately took steps to correct the ownership structure of the business to be 100% New Zealand owned which continues to be the case today.
Our Charitable Giving
Product Donations
We have donated a total of 15,000 products to South Auckland Christian Food Bank (NZ Registered Charity CC35896). The details of these donations are as follows:
9 December 2024, Project 32 Snacks (20g) - 10,000 snacks
26 May 2025, Project 32 Snacks (45g) - 5,000 snacks
On 28 November 2025, we also donated a total of 14,400 Project 32 Snacks (15g) to Christmas Box (The Life Centre Trust Auckland Charity CC 22609)
Financial donations
We have identified the following three New Zealand charities for our financial donation programme in 2025:
Ronald McDonald House Charities (NZ)
KidsCan
Foodbanks (and charities supporting Foodbanks).
Consumers of our snack products can vote for which of the nominated charities receives donations by scanning a QR code on our product packs or accessing the link HERE.
Our total donation pool for 2025 was NZD$40,000. This has been donated to the chosen charities in proportions that reflect our customers’ votes. When the voting closed on 28 November 2025, the allocation to each of the charities as voted by customers was as follows:
Ronald McDonald House Charities (NZ) 37.85%
KidsCan 35.55%
Feeding People in Need (Foodbanks and charities supporting Foodbanks) 26.60%
In accordance with the customer votes, the following donations have been made by Project 32:
$2,500 donated to Ronald McDonald House Charities New Zealand Trust (CC50543) on 28 October 2025
$2,500 donated to KidsCan charity (CC10386) on 31 October 2025
$12,640.66 donated to the Ronald McDonald House Charities New Zealand trust (CC50543) on 1 December 2025
$11,719.95 donated to KidsCan charity (CC10386) on 1 December 2025
$10,639.39 donated to feeding people in need, split across the following charities;
$2,500 donated to South Auckland Christian Foodbank (CC35896) on 1 December 2025
$2,500 donated to Mangere Budgeting Services Trust (Foodbank)(CC45239) on 1 December 2025
$5,639.39 donated to New Zealand Food Network (CC57989) on 2 December 2025
Summary
Project 32 is committed to accuracy, transparency, and giving back to the communities we serve. We will continue to update our website and communications to reflect verified information, and to celebrate the positive impact our products have on New Zealand communities. Our website will be updated in the month following each quarter, providing full details of our donations and impact. Our next update will be in April 2026 relating to the period from January to March 2026.
Last updated 11th December 2025
OUR MISSION
Our mission is all about inspiring hope! We do this by sharing uplifting messages & engaging games on our snacks. With millions facing life's challenges, we believe that even a small shift in perspective can spark meaningful change. Join us on this journey and indulge in a delightful Project 32 experience!